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Your website is a powerful
sales and marketing tool for your business.

 

It may be an online brochure providing visitors with information about your company, products or services.

It may be a transactional site where people can order, purchase, register or enrol for something online. Or it may be a combination of these.

An effective website entices prospects to become customers of yours. It should have three aspects that make it easy to find and easy to use:

great design

great technical development

great text

People often underestimate the importance of the third apect the TEXT.

How do you know if the text on your website is working?

The Maple Marketing Website Copy Audit is a customised, detailed report showing you how your website currently rates in terms of the language you use throughout your site, the way the text is laid out, and whether the copy used is helping your SEO.

If you are considering redoing your website, the Maple Marketing Website Copy Audit is a good place to start when looking at the copy on your site.

Contact us for more information about pricing.

Read more about Effective Website Copy Writing

Eye-tracking studies show how our eyes skim and scan web pages to find what we're looking for.

  

Effective writing for the web makes use of
F-writing, or flagpole writing.

Read more here.

What is SEO?

Search Engine Optimisation

Optimising or improving how your site ranks in search engine results.

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There are a lot of so-called SEO experts out there promising to get you to the top of Google.  Beware.

If you want to know more, we can put you in touch with a couple of good SEO companies who are more substance than sizzle.

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© 2011  Renata Mathewson    Maple Marketing   Unit 4, 18 Railway Street, Newmarket, Auckland    Ph: +64 (0)21 555 210    info@maplemarketing.co.nz